Episode 24

#S2E23: Do you need social media if most of your sales come from your website?

Published on: 20th June, 2023

In this episode of the Own Your Message podcast, I dive deep into the question many business owners ask themselves: is social media necessary if the majority of your sales come from your website?

Throughout this episode, we'll explore the pros and cons of leveraging social media platforms when your website is the primary driver of sales. I’m diving deeper into:


  1. The Role of Social Media: the potential benefits of incorporating social media into your overall marketing strategy, beyond direct sales.
  2. Expanding Reach and Audience: Discover how social media can help you reach new audiences, build brand awareness, and engage with potential customers who may not have discovered your website.
  3. Nurturing Relationships and Customer Loyalty: Explore the power of social media in building and nurturing relationships with your future customers, fostering loyalty, and creating a community around your brand.
  4. Content Distribution and Amplification: Learn how social media platforms can serve as additional channels to distribute and amplify your content, extending your brand's reach and influence.
  5. Building Authority and Credibility: We'll discuss how a strong social media presence can enhance your brand's reputation, establish credibility, and position you as an expert in your industry.


If you found this episode valuable, we encourage you to share it with your business bestie, like it to keep it in your podcast archive, leave a review to help us grow, and be sure to subscribe to the Own Your Message to stay alerted when we release new episodes!


Before we wrap up, I want to invite you to join my upcoming content planning party. It's a great opportunity to gather with like-minded entrepreneurs and learn valuable strategies for planning your content effectively. Visit www.contentplanningparty.co.uk to secure your spot!


And don't forget to join our free Facebook group, Unforgettable You, for more coaching and content tips to support your journey towards building an unforgettable brand: www.facebook.com/groups/unforgettableyou 


If you want some more marketing magic in your life,  head to https://alisa-kay.com/metamorphosis to learn more.



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About the Podcast

Own Your Message Podcast
Welcome to the Own Your Message podcast: the place where I teach you how to be consistently authentic online so you can create magnetic content that excites your audience and shows you as the expert that you are.

I’m Alisa Kay, and I’m a business coach who helps hidden experts become in-demand entrepreneurs fast. I’ve spent the last 5 years studying content, copy, marketing and the principles behind coaching psychology. I have helped hundreds of business owners learn how to show up more powerfully, take back their power, and make more money by tapping into the strategies I will be sharing.

In this podcast, you’ll learn how to harness the power of your unique story and use magnetic marketing tools so that you can confidently OWN your place in your industry.

Get ready to transform your marketing to reach more people and finally feel authentically YOU online.

Previously the modern coach podcast.